Effective Date: 05/15/2024
Website: https://www.babyboomerrescue.com
Company: Deschenes Financial Services (dba Baby Boomer Rescue)
Location: Texas, United States
1. Who We Are
Baby Boomer Rescue (BBR) is a Texas-based service that helps Americans age 64+ prepare for Medicare and beyond. Our website is https://www.babyboomerrescue.com.
2. What Information We Collect
We collect personal information you voluntarily provide, including:
- From lead forms: Name, email, phone, age, ZIP code, marital status, home ownership, and Medicare number (if applicable)
- From Meta ads: Name, email, phone
- From site interaction: IP address, browser type, device, cookies, and interaction with embedded tools (videos, flipbooks, booking forms, etc.)
3. How We Use Your Information
We use your information to:
- Contact you via email, phone, or SMS based on your request or consent
- Provide personalized Medicare and retirement consultations
- Send marketing and educational content (with opt-out options)
- Improve our website, service experience, and marketing performance using tools like Google Analytics, Google Booking, and Covideo
4. Consent and Communication Preferences
By submitting a form on our website or interacting with our Meta lead ads, you consent to being contacted by Baby Boomer Rescue via:
- SMS text message
- Phone calls
You may opt out at any time:
- Emails: Click the “unsubscribe” link at the bottom of any message.
- Text messages (SMS): Reply “STOP” to stop receiving texts (if you are not yet a client).
- Phone calls: Ask our representative to add your number to our Do Not Call (DNC) list.
Your preferences will be respected promptly and in accordance with applicable laws.
5. How We Share Your Data
We do not sell your data. Your information may be shared securely with:
- Salesforce (our CRM system)
- Meta Platforms (for ad follow-up)
- Google Analytics and Google Booking
- Covideo (for tracking video engagement)
- Flowpaper (for flipbook interaction)
Each partner is required to protect your data according to their own privacy and security policies.
6. Data Retention
We retain your information as long as needed to:
- Provide services
- Comply with legal obligations
- Improve user experience
You may request data deletion at any time (see Section 8).
7. Your Rights
You have the right to:
- Access a copy of your personal data
- Request corrections or deletion
- Withdraw consent and opt out of communications at any time
To make a request, contact us using the details in Section 11.
8. Cookies and Tracking
We use cookies to:
- Store preferences and improve your browsing experience
- Analyze website traffic via Google Analytics
- Track video and booking form interactions
You can manage cookies through your browser settings.
9. Embedded Content
Pages on our site may include embedded content (videos, flipbooks, etc.) from platforms like YouTube, Flowpaper, and others. These third parties may collect data and track interactions, especially if you are logged in to their platforms.
10. Data Security
We take reasonable technical and administrative steps to protect your data. This includes secure form submissions, encryption where applicable, and restricted CRM access.
11. Children’s Privacy
We do not knowingly collect information from individuals under 18. If you believe we’ve collected data from a minor, please contact us for removal.
12. Legal Compliance
We comply with applicable U.S. laws including:
- Texas Identity Theft Enforcement and Protection Act
- CAN-SPAM Act
- TCPA (Telephone Consumer Protection Act)
- FTC data privacy guidelines
13. Contact Us
For questions about this policy or to exercise your rights:
📞 Phone: +1 (210) 696-7900
📧 Email: mark@BabyBoomerRescue.com
🏢 Main Office: 84 NE Interstate 410 Loop Ste 206, San Antonio TX 78216
📍 Mailing Address: P.O. Box 781769, San Antonio, TX 78278